Facebook is testing a new “Want” and “Collect” buttons for online retailers, that can be used for adding products into wish lists called “Collections”. The new feature will allow Facebook users to see in the news feed items that their friends would like to have.
“Want” and “Collect” buttons are the latest in the series of the social network innovations, that were presented in the last few weeks in an attempt to find new ways to make a profit and attract investors interest.